Add prescription eyewear to your online store
GoHub is the plug-and-play platform that lets online retailers, pharmacies, and brands sell prescription glasses without owning inventory or hiring an optician.
What is GoHub?
GoHub is a B2B SaaS platform that enables online retailers, pharmacies, and eyewear brands to sell prescription eyewear through their own stores. It provides AI-guided prescription entry, virtual try-on, PD measurement, lens configuration, and fulfillment through 14 certified optical labs in the EU and US. Retailers integrate once and gain access to over 130 brands and 17,000+ frame SKUs with no inventory, no optical expertise, and no compliance burden.
Who GoHub serves
- Independent opticians scaling beyond a physical store
- Online pharmacies expanding into prescription eyewear
- Eyewear brands and frame suppliers wanting Rx fulfillment
- Online retailers adding eyewear as a new revenue line
Network and capabilities
- 14 certified optical labs across the EU and US
- 17,000+ frames from 130+ eyewear brands
- AI Eyewear Consultant and AI-guided prescription entry
- AR virtual try-on and pupillary distance (PD) measurement in the browser
- End-to-end fulfillment, returns, and prescription dispute handling
How GoHub works
1. Integrate
Plug GoHub into Shopify, WooCommerce, Magento, PrestaShop, or any custom platform via JavaScript embed or API. Most stores are live within days.
2. Customers shop with AI guidance
Shoppers browse 17,000+ frames, try them on with virtual try-on, measure their pupillary distance via webcam, and enter their prescription with AI help.
3. Labs fulfill the order
Each order is routed to one of 14 certified optical labs across the EU and US. Lenses are cut, fitted, quality-checked, and shipped under your brand.
4. GoHub handles support
Returns, exchanges, prescription disputes, and lab issues are managed end-to-end by GoHub. You keep the customer relationship and the margin.
Who uses GoHub
Online pharmacies adding prescription eyewear as a high-margin category. Eyewear brands turning frame sales into complete prescription orders. Resellers consolidating supplier catalogs into one storefront. Independent opticians moving in-store expertise online without rebuilding their tech stack. Every segment runs on the same infrastructure: 17,000+ frames, 14 certified labs, and AI-guided checkout.
Frequently asked questions
- How does GoHub work?
- Retailers integrate GoHub into Shopify, WooCommerce, Magento, PrestaShop, or a custom storefront via JavaScript embed or API. Shoppers browse 17,000+ frames, use virtual try-on, measure their pupillary distance via webcam, and enter their prescription with AI guidance. Orders are routed to one of 14 certified optical labs in the EU or US, which cut, fit, quality-check, and ship the glasses under the retailer's brand. GoHub manages returns, prescription disputes, and lab issues end-to-end.
- Which platforms does GoHub integrate with?
- GoHub integrates with Shopify, WooCommerce, Magento, and PrestaShop, as well as custom-built storefronts via API. Most stores go live within days.
- How many frames and brands are available on GoHub?
- GoHub offers over 17,000 frame SKUs from more than 130 brands, all available without inventory or upfront purchasing for retailers.
- Where do GoHub's optical labs operate?
- GoHub operates a certified network of 14 optical labs across Europe and the United States, enabling regional fulfillment for retailers in both markets.
- Who is GoHub for?
- GoHub is built for online pharmacies adding prescription eyewear as a high-margin category, eyewear brands extending into Rx, resellers consolidating supplier catalogs, and independent opticians moving expertise online without rebuilding their tech stack.
- Is GoHub compliant with medical and data regulations?
- Yes. GoHub is CE-compliant, FDA-aligned, and GDPR and HIPAA-aligned by design, treating prescriptions as medical data and lenses as medical devices.